Understanding construction Twenty years ago, in June 1999 I started Competitive Advantage when I took on my first consultancy role working with Pirelli Cables, now Prysmian Cables, and still a client. Little did I realise at that time that 20 years later we would have […]
Developing an effective specification strategy When developing an effective specification strategy for your construction product it is important to create demand, to reduce the importance of price and transfer influence away from the supply chain to the manufacturer. In the first instance, it is important […]