Construction Media Index 2023
The Construction Media Index is a set of comprehensive and impartial research reports detailing the communication channels available for engaging with the UK construction sector. Traditional and digital media readership is reviewed, as well as use of: blogs, vlogs, social networks, devices, apps, product directories and the change in work practices and engagement preferences post-pandemic.
Last published in 2022, the 2023 edition is an opportunity to identify and measure how the industry decision makers have established their working practices following the pandemic.
The two reports available in the 2023 edition are:
In addition three reports are available from the 2022 edition:
- Electricians Communication Channels
- Housebuilder Communication Channels
- M&E Consulting Engineers Communications Channels
Of a similar format to previous editions, the 2023 reports have been researched using a combination of online and telephone interviews. They cover the following topics:
- Publication Readership
- Online Sources of Information and Influence
- Social Media usage
- Sources of Technical Information
- Engagement Preferences – Face to face, video and voice
In addition to the Competitive Advantage database, a directory publishers and a journal promoted the online surveys. To ensure complete impartiality of the research, we were aware of the possible biasing of results and removed any questionable responses. Each sample gave similar results to respondents from other sources and we are confident there is no distortion to findings.
The 2023 reports have been sponsored by two of the industry’s leading communication agencies:
Refresh – a creative-led PR and marketing partner that delivers high-level consultancy, impactful campaigns and measurable results to organisations that want to stand out from the crowd and have their voices heard.
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