Making Research Work for Construction Markets

  • Which are the best methods for communicating with Architects and Engineers?
  • Will Architects and Engineers specify my products and if so, how?
  • What is the influence of BIM on product specification?
  • How great is the impact of sustainability on product specification?
  • How do my building products rate against my competitors?
  • What do my customers truly think?

Market research is an important guide for business and when used effectively can inform decisions which contribute to the success of your company. Conducting regular construction market research allows insight into the decision making process and the influences on product specification.