Which are the best methods for communicating with Architects and Engineers? Will Architects and Engineers specify my products and if so, how? What is the influence of BIM on product specification? How great is the impact of sustainability on product specification? How do my building […]
There are a number of tools at the disposal of the construction marketer, with some marketing tools relatively unique to construction. In this article we explore how the construction marketer can develop their strategy, using a range of tools, to influence building product selection. In […]