New Year, New Markets: Why Construction Market Research Matters in 2026 The construction and built environment sector enters 2026 facing familiar pressures. Margins remain tight. Competition is intense. Policy, funding, and demand signals are increasingly uncertain. Yet strategic decisions are larger, more complex, and carry […]
Designing the Routes — and the Deal — for Island Hopping in Kampot How Misca Advisors helped bring Cambodia’s coastal ferry services to life Island hopping along Cambodia’s southern coastline is no longer just an idea — it’s now a reality. Since the Kampot Tourism […]
Winning with Specification Strategy in 2025 Over the last few years, the way building product manufacturers engage with specifiers—architects, engineers, consultants—has changed significantly. While the initial shift was driven by the pandemic in 2020, many of those adjustments have become permanent. Hybrid working is now […]
A Practical Approach to Making the Most of Your CPD Offering From a manufacturer’s perspective, there are numerous benefits to offering CPD. Beyond the obvious—such as introducing your company and product—there are subtler advantages that are often overlooked. For instance, for a specification to remain […]
Refreshing Your Construction Personas for 2025: A Strong Construction Marketing Strategy Since we first introduced our construction personas in 2017, they have become one of our most valuable and widely used resources. Responding to customer demand, we have continued to expand and refine these personas, […]
Rising Employment Costs: A Growing Concern for the Construction Sector The construction sector, like many industries, is grappling with the rising costs of employment. From increasing wages to growing employer contributions and training costs, businesses are under pressure to manage their workforce budgets more effectively […]
Roles and Responsibilities in Today’s Construction Project Team The construction of a building requires the collaboration of various professionals: Architects, Designers, Engineers, Contractors, and Sub-Contractors, all forming a cohesive construction project team to fulfil the Client’s vision. This team assembles for a specific project and […]
What is Market Research in the Construction Industry? Market research is a vital tool in the construction industry, helping businesses gather and analyse data to make well-informed decisions. It allows companies to gain insights into industry trends, assess opportunities, and develop strategies for growth. In […]
Benefits are What Matters In the competitive world of sales, it’s common for sales teams to believe that their prices are too high. However, this perception often arises because customers lack other points of comparison. A leading property developer once noted, “We do not go […]
Harnessing the Power of AI in Construction The construction industry, traditionally slow to embrace new technologies, is now undergoing a significant digital transformation driven by Artificial Intelligence (AI). This article explores the numerous advantages AI brings to construction, from enhancing design precision and efficiency to […]